Guides

Practical guides to post-purchase surveys on Shopify: where to put them, what to ask, how to read the answers, and how to handle your customers’ data.

• How to add a post-purchase survey to ShopifyWhere a post-purchase survey can go in Shopify, what to ask, and how to set one up on the Thank you and Order status pages without theme code.
• Thank you page scripts stopped working after Shopify’s upgradeShopify’s new Thank you and Order status pages don’t run additional scripts. What changed, how to recover old scripts, and how to get your survey back.
• “How did you hear about us?”: choosing options that give usable answersWhich answer options to offer, how to word them, why to shuffle them and add “Other”, and how to tag orders with the answer for Shopify Flow.
• Post-purchase attribution: which channels bring in the revenueRead “How did you hear about us?” answers by revenue and average order value, avoid the common traps, and compare them with what your ad platforms report.
• Post-purchase surveys and customer privacy: what to keep, and whereWhat a post-purchase survey needs to store, what it shouldn’t, why answers are rarely anonymous, and a privacy policy paragraph you can adapt.

Looking for how a setting in the app works? See the product docs.